Toyota’s Groundbreaking Ceremony

Toyota had its official groundbreaking ceremony in Plano, Texas on Monday, January 20th. But this was no run-of-the-mill traditional groundbreaking ceremony with plain ole shovels. Toyota celebrated the major event in the most AMAZING way possible! This groundbreaking featured a Texas-built TRD Pro Series Tundra equipped with a plow!

The roar of the Tundra signaled a new beginning, as it bulldozed the soil on the site where Toyota North America's brand new Headquarters will be built.

Our Toyota family's genuine commitment to the protection and preservation of our environment is evident in all that they do. Their goal is to build an environmentally-sustainable campus. They've hired leading experts in sustainable construction. They are committed to reducing the environmental impact of the building over its entire lifetime and will also utilize a construction process which is environmentally responsible. Also, Toyota's tree preservation plan will save 100% of the protected trees on the site, and they will use native vegetation and low water requirements.

“This is a day for new beginnings in Texas,” Jim Lentz, Toyota Motor North America chief executive officer told the crowd of dignitaries and associates. Harry LaRosiliere Mayor of Plano, Texas also addressed the crowd. “Toyota has already proven to be a great corporate citizen and neighbor, and we look forward to the continued impact they will have not only on Plano but on the whole North Texas region,” said the Mayor.

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